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BBA General Management

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Online BBA in General Management

The Online BBA (Bachelor of Business Administration) in General Management is an extensive three-year degree program thoughtfully designed to prepare learners for successful careers in the ever-evolving field of business administration. The Bachelor of Business Administration in General Management Online covers various subjects, including Marketing, Finance, and Human Resource Management, to provide learners with a well-rounded understanding of the business world and its demands.

This comprehensive program equips learners with the knowledge and skills necessary to excel in roles such as business manager, marketing strategist, financial analyst, and more. The Online BBA in General, is developed by a team of experienced faculty members and industry experts to empower learners in the field of business and management. This program offers a holistic pathway to success in the dynamic and ever-expanding realm of business administration. 

Eligibility Criteria of BBA General Management

Pass in the (10+2) examination from State Board / CBSE / NIOS/ IGCSE/ IB/ ICSE recognized by the State or Central Government with a minimum aggregate of 50% or an equivalent letter/numerical grade and must have mathematics as a core subject. A relaxation of 5% shall be given to SC/ST candidates. Candidates who are due to appear in the (10+2) examination are also eligible to apply. 

Syllabus of BBA in General Management 

1st Semester
- English
- Business Management
- Accounting for Business
- Modern Business Environment
- Quantitative Techniques for Management

2nd Semester
* Marketing Management
* Organizational Behavior and HRM
* Cost and Management Accounting
* Business Economics
* Business Regulatory Framework 

3rd Semester
- Macroeconomics
- Business Communication
- Consumer Behaviour
- Corporate Finance
- Environmental Science

4th Semester
* Strategic Management
* Financial Markets and Instruments
* Technology for Business
* Ethics and Values
* Personal and Managerial Effectiveness 

5th Semester
- Entrepreneurship
- International Business
- Recruitment and Selection
- Retail Marketing
- Financial Modeling with Spreadsheets

6th Semester
* Strategic Management
* Financial Markets and Instruments
* Compensation and Benefits
* Digital Marketing and Branding
* Research Project 

Benefits of pursuing an Online BBA in General Management

An Online BBA in General Management provides a well-rounded education in business administration, offering a broad understanding of various aspects of business, such as management, marketing, finance, and human resources. This versatility can open doors to multiple career opportunities and serve as a strong foundation for further education. 

BBA in General Management provides you with a broad understanding of various business disciplines such as finance, marketing, human resources, operations, and strategic management. This holistic knowledge base equips you with a well-rounded understanding of how organizations function and prepares you for leadership roles. 

The skills gained through a BBA in General Management are highly transferable, allowing you to adapt to different industries and job roles. Skills such as problem-solving, decision-making, critical thinking, communication, and leadership are valuable across various sectors, making you a versatile professional.  

Career opportunities after pursuing an Online BBA in General Management

Graduates can pursue careers in diverse fields such as business management, marketing, finance, human resources, and more. Additionally, it can serve as a stepping stone for further studies like an MBA. The skills gained through a BBA in General Management are highly transferable, allowing you to adapt to different industries and job roles. Skills such as problem-solving, decision-making, critical thinking, communication, and leadership are valuable across various sectors, making you a versatile professional.  

BBA in General Management provides a solid foundation for a wide range of careers in the business world. It equips graduates with essential skills in management, leadership, problem-solving, and decision-making. The career scope for BBA graduates in general management is vast and diverse, spanning various industries and functional areas. Here are some popular career paths for BBA graduates in general management:

1) Functional Areas
 * Marketing: Marketing managers, brand managers, market research analysts, digital marketing specialists
 * Finance: Financial analysts, investment analysts, accountants, financial planners
 * Human Resources: HR managers, recruiters, training and development specialists, employee relations managers
 * Operations: Operations managers, supply chain managers, logistics managers, project managers
 * Sales: Sales executives, business development managers, account managers

2) Industries
 * Consulting: Management consultants, strategy consultants, business analysts
 * Banking and Finance: Investment banks, commercial banks, insurance companies
 * Healthcare: Hospital administrators, healthcare managers, pharmaceutical sales representatives
 * Retail: Retail managers, store managers, merchandising managers
 * Technology: Product managers, project managers, business analysts
 * Manufacturing: Production managers, quality control managers, supply chain managers

3) Other Opportunities
 * Entrepreneurship: Starting your own business
 * Government: Public administration roles, policy analysis
 * Non-profit organizations: Management positions, fundraising

Companies Hiring BBA General Management Graduates
Many companies across various industries hire BBA graduates with a general management background. Their versatility and foundational business knowledge make them valuable assets in diverse roles. Here are some examples of companies that commonly recruit BBA general management graduates:

A) Consulting Firms
 - McKinsey & Company
 - Bain & Company
 - Boston Consulting Group
 - Deloitte
  - Accenture

B) Technology Companies
 * Google
 * Microsoft
 * Apple
 * Amazon
 * Facebook

C) Financial Services
 - JPMorgan Chase
 - Bank of America
 - Goldman Sachs
 - Morgan Stanley
 - PWC

D) Retail and Consumer Goods
 * Walmart
 * Target
 * Coca-Cola
 * PepsiCo
 * Nike

E) Healthcare
 - Johnson & Johnson
 - Pfizer
 - Abbott Laboratories
 - CVS Health
 - UnitedHealth Group

F) Automotive
 * Toyota
 * Ford
 * General Motors
 * Honda
 * Tesla

G) Manufacturing
 - Siemens
 - General Electric
 - 3M
 - Honeywell
 - ABB

H) Government and Non-Profit Organizations
 * Government agencies (e.g., Department of Defense, Department of Transportation)
 * Non-profit organizations (e.g., Red Cross, United Way)

This is not an exhaustive list, and many other companies across various industries also hire BBA general management graduates. The specific companies that recruit BBA graduates may vary depending on factors such as location, industry trends, and the candidate's skills and experience. 

In conclusion, a BBA in general management offers a versatile and rewarding career path. With the right skills, experience, and dedication, graduates can find fulfilling roles in various industries and functional areas. 

 

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3 Year
  • Start Date5 Hrs 20 Min
  • Enrolled100
  • Lectures50
  • Skill LevelBasic
  • LanguageEnglish
  • Quizzes10
  • CertificateYes
  • Pass Percentage95%
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